Are you Unsure Where to Invest and Who to Trust with your Capital?

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Are you Unsure Where to Invest and Who to Trust with your Capital?

Investing in private real estate can be a risky proposition, especially when you are unsure where the best markets are to invest or who to trust with your capital. Some people choose to go it alone and navigate the investment market by themselves. There are resources available that can help guide investors as they make key decisions along their journey. In this blog post we will discuss some considerations for real estate investors to keep in mind before taking the plunge into commercial property investments.


An Overview of Investing and Where to Start

Investing in real estate can be a wise financial decision. While it may seem intimidating at first, there are many resources available to help you get started. Before diving in, it’s important to assess your financial situation and determine your investment goals. This may help in choosing the right type of investment property and creating a solid financial plan. Once you have a plan in place, you can search for potential properties. There are several avenues to explore, including online real estate marketplaces, working with real estate agents, or working with an investment manager. With careful planning and research, investing in real estate has the potential to provide income and attractive returns for years to come.


What Kind of Investments Should I Make and Who Should I Rely On for Advice

Deciding what kind of investments to make and who to rely on for advice can be a daunting task. It is important to conduct thorough research and due diligence before making any investment decisions. Seeking advice from professionals in the real estate industry, such as registered financial advisors, can also provide valuable insights. Ultimately, the choice of investment strategy will depend on individual goals, risk tolerance, and financial situation. Location, potential market trends, and the property’s overall condition are just some of the factors to discuss with your investment, real estate, and tax professionals when making investment decisions. By taking a thoughtful and strategic approach, investing in real estate could yield returns.


Researching Investment Options and Making an Informed Decision

When it comes to making investment decisions, research is crucial. It’s important to identify several potential investment managers before choosing where to allocate your capital. The process can be overwhelming for beginners, but taking the time to research can ultimately lead to a more informed decision. Start by reviewing your investment goals and risk tolerance, then do your due diligence on various managers. Analyze their past performances, management strategies and fees, and consider seeking advice from a financial advisor. Being diligent in your research can help you make a wise investment decision that aligns with your goals and financial situation.


Increasing Likelihood of Attractive Returns on Your Investment

As a real estate investor, generating attractive returns should be a top priority. One way to improve your chances of generating attractive returns is by conducting thorough research on any potential investment property. This includes analyzing the location, property value, rental rates, and potential for appreciation. By taking a calculated approach and considering all factors, you can potentially avoid a bad real estate investment that delays the achievement of your long-term financial goals.


Strategies for Managing Your Money

By implementing well thought out strategies, you can effectively manage your money and increase your chances of success. One of the key practices entails setting clear investment goals based on your individual situation, which can help you determine your investment strategy and guide your decision-making process. Keep a close eye on market trends as this can help you make informed investment decisions. Additionally, regularly reviewing your investments and re-assessing your investment strategies can keep your investments on track and increase your likelihood of meeting your goals.



Investing in real estate is one way some investors build financial security, but it’s important to take your time and do your research before jumping into it as it is inherently risky and could result in a complete loss of your investment. With the right advice and consideration, you can choose the best investment options while keeping your goals and budget in mind. As with any form of investing, there is no one-size-fits-all approach. By understanding what kind of investments you should make, who you should work with, and how to maximize returns on your investments in light of your personal situation, you’ll be better prepared to invest. Taking the necessary precautions for managing your money while mitigating risks could also help set you up for success in the long run. When done correctly, real estate investing can be a lucrative and rewarding experience!


Nothing in this blog is or should be construed as investment advice or an offer or solicitation of offers of investments. Both Real Estate Investments and Securities offerings are speculative and involve substantial risks. Risks include but are not limited to illiquidity, lack of diversification, complete loss of capital, default risk, and capital call risk. Investments may not achieve their objectives. Investors who cannot afford to lose their entire investment should not invest in such offerings. Consult with your legal and investment professionals prior to making any investment decisions. All Securities are offered through North Capital Private Securities, Member FINRA/SIPC.

About Fairway America

Fairway America is a leading alternative investments manager focused on middle market commercial real estate. Established in 1992, the company specialize in real estate credit and private equity strategies on behalf of individual and institutional investors. As of Q1 2022, the firm manages more than $315 million of investor capital and a portfolio of assets representing more than $2.2 billion in gross asset value across several major property types. For additional information, visit

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